There’s another great reason to have a Facebook fan page for your organization. Google has struck a deal to incorporate Facebook page status updates into its real-time search results.
This is a major development for your business, nonprofit, or state program. Real-time results are listed by Google at the top of their search results. It means your status updates will rise to the top of results for the key topics your organization covers. And it means more people will see what you’re up to, in real time, as you post fresh content to your Facebook page.
Will this change the way you use Facebook status updates for your organization, or change the priority of your Facebooking?
Facebook and Twitter should be an integral part of any business or nonprofit. Period.
It amazes me how many in businesses and service agencies don’t use ANY social media. Hopefully developments like this will make it more appealing.
Thanks for the post!