3 ways to brand yourself as a blogger

Writing a blog to provide information for people isn't a one-size-fits-all proposition. You can do a lot of different things to provide value to your readers. Ramkarthik at Blogging Tips has a nice post that lists 3 ways you can brand yourself as a blogger.

1. Problem Solver Problem solver is the one who writes solutions for problems that people are facing. Problem solvers have the advantage of getting more subscribers easily to their blog.

2. Advice Blogger Advice bloggers are those who give advice on becoming better on anything you know already.

3. News Reporter News reporters are those who write the latest happenings in their respective niche.

This seems like a pretty good list to me. I'm sure there are variations on this theme. But if you're going to start a blog (or refine a blog) for your organization, you ought to be thinking about which of these roles you want to fill. It can help focus your writing -- and it can also help your regular readers establish expectations for what they're going to offer. And that can keep them coming back. Hat tip, Phil Gerbyshak.